What is a common method used to reduce prejudice?

Study for the BTEC Applied Psychology Social Exam with our comprehensive quizzes. Featuring flashcards and multiple-choice questions, each designed with hints and explanations to boost your confidence for exam day!

Intergroup contact between members of different groups is an established and effective method to reduce prejudice. This approach is based on the Contact Hypothesis, which suggests that under certain conditions, direct contact between members of different social groups can lead to improved relations and a reduction in negative stereotypes. This method allows individuals to interact, share experiences, and develop mutual understanding, which can weaken biases and foster empathy.

When people from different backgrounds come together, it encourages dialogue and collaboration, helping to break down barriers and challenge preconceived notions. Facilitated by positive interactions, individuals can witness shared humanity rather than focusing solely on group differences, which diminishes the potential for prejudice to thrive.

In contrast, increased competition between groups tends to exacerbate prejudice, as it reinforces an ‘us versus them’ mentality. Avoidance of diverse perspectives can lead to ignorance and perpetuate stereotypes, while strict enforcement of societal norms may suppress diversity but does not actively promote understanding or acceptance. Thus, intergroup contact stands out as a proactive strategy for fostering inclusivity and diminishing prejudice.

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